Google CTR by Position: Why Benchmark Tables Mislead You
Published CTR-by-position tables disagree with each other and with your site. Here is why, and how to build a CTR curve from your own Search Console data.
YOOtraffic
13 min read
Published CTR-by-position tables disagree with each other and with your site. Here is why, and how to build a CTR curve from your own Search Console data.
